What is the best way to create written or spoken materials that really inspire people?
There is now a great deal of information available about how to promote sustainable behaviours – but it can be confusing identifying the evidence that really matters.
The evidence for climate change is so overwhelming that you might expect the facts to speak for themselves. Unfortunately they don't - which means that using the most effective methods for communicating climate science is critical.
Uncertainty about climate change is a major barrier to public engagement. But how much uncertainty is there about the facts of climate change, and how can uncertainty be better communicated?
Images are powerful communication tools – but they have proven to be something of a sticking point for climate change communicators. How can images best be used to communicate climate change?
Latest blog posts
For people to care about global warming it needs to be made relevant. The language needs to be simple and uncontroversial, argues guest blogger Jeremy Porter.
George Marshall argues that debates over whether 'climate change' or 'global warming' is the right label detracts from the bigger divisions that come from values, ideology and the absence of social/cultural meanings
The facts are not enough: IPCC outputs must be coupled with human stories and powerful narratives to bring the science to life
Are carbon offsets for flights a one way ticket to carbon heaven?
Social marketing approaches say 'segment' the audience and 'tailor your message'. Critics say this emphasises differences, downplays commonalities and promotes superficial engagement. Donald Hine and Andrew Driver review the evidence...
Luke Sinnick argues that a recent report from the Global Warming Policy Foundation is selective and biased in its use of evidence: kids are not being 'brainwashed' on climate change.